What’s Jamie kay?-Are these cute baby clothes worth it?

What’s Jamie Kay? You may have seen ads from Jamie Kay popping up on your social media and wonder if Jamie’s baby clothes are worth trying.

Let’s put it out there; you may agree that the cute, dressed-up babies in Jamie Kay’s ads are adorable, and it is understandable why this New Zealand brand has quite a strong following.

Today, we like to check in and share some unique Jamie Kay features to learn more about these cute baby clothes.

Is Jamie Kay worth it? Let’s find out…

Who owns Jamie Kay?

Jamie Fridd founded the New Zealand children’s wear brand Lounged in 2013. Jamie’s inspiration originated from her experience of not finding her second-born child a gorgeous blanket.

A year later, the gorgeous designed blanket by Jamie Kay was sold to many other mums in need of finding beautiful essentials for their little ones.

What type of garments does Jamie Kay sell?

Jamie Kay sells gorgeous blankets and a variety of children’s apparel crafted from various fabrics. Jamie Kay’s designs include organic bodysuits, vintage-style thighs, frill socks, knitwear apparel like cable cardigans, and a small collection of summer and winter pjs crafted from organic cotton.

Words coming to mind to describe Jamie Kay’s outfits’ would be vintage, minimalistic and elegant, and these timeless designs are understandably a popular choice amongst many families.

Does Jamie Kay create girls’ clothes only?

You will see that Jamie Kay is your go-to brand for vintage-style flowery dresses and elegant frill tops, but also a variety of gender-neutral outfits. Still, if you chase dinosaur or race car prints for your little people’s clothing, you probably won’t be in luck at Jamie Kay.

What sizes does Jamie Kay stock?

You can find cute Jamie Kay designs for your baby and an elderly sibling. While some outfits reach size 5, other methods are available up to size 3.

Where is Jamie Kay manufactured?

Jamie Kay is a New Zealand brand manufactured in India and China at facilities where Oeko-tex dyes are friendlier for the environment and safer for babies.

All brands will have a following with an audience that likes or dislikes their products. Surely, you can’t please all, but we have to say we have never seen mixed opinions about a brand like Jamie Kay.

Is Jamie Kay Eco-Friendly?

While some of Jamie’s Kay apparel is made from certified organic cotton, you will find that other materials are used for their designs, including Modal, elastane, Polyester, and non-organic cotton.

Did you hear of Modal before?

Modal is one of the fabrics considered ‘eco-friendly’. Still, when you start reading into this bio-based fibre made from beech trees, you will quickly learn it depends on many factors of Modal being eco-friendly. So don’t be fooled if you see a garment labelled as Modal to think it is automatically sustainable.

Jamie Kay does state that all dyes they use to colour their apparel are Oeko-tex certified, which significantly helps reduce common pollution issues we see in the textile industry; still, it is only one factor in regards to delivering ethically designed apparel, and G.O.T.S covers a lot more in their label in regards of being socially responsible.

Is Jamie Kay Ethical?

Suppose you value buying more sustainable and eco-friendly products that are ethically made. In that case, buying from transparent brands certified with an independent eco-label, such as G.O.T.S(Global Organic Textile Standard), is the easiest way.

Generally, it can be tough to judge by yourself how sustainable a brand is with the limited information exposed to the public.

One thing is for sure: G.O.T.S standards make it a lot easier for you as a consumer to select genuine organic products that are ethically made.

Is Jamie Kay G.O.T.S certified?

No, Jamie Kay is not G.O.T.S certified and doesn’t use 100% certified organic cotton for their organic collection. However, they use G.O.T.S certified cotton for the percentage of organic cotton they use for their organic products, but they also use different materials in these organic essentials.

It depends on what you are after to recognise if Jamie Kay’s cute baby clothes align with your lifestyle.

Indeed, Jamie’s clothing is super adorable. Yes, they use organic cotton in their organic essentials. However, remember that these organics are not made from exclusive 100% organic cotton and may consist of a certain percentage of materials like Polyester, elastane or modal. (see product description per item to learn which materials are relevant to the selected organic product.)

Why do baby brands use 100% certified organic cotton?

Yes, we get it: Jamie Kay is cute, but if the baby clothes you need have to be 100% certified organic for whatever reason, Jamie Kay may not be where you find what you are looking for.

For 100% G.O.T.S certified baby clothes, you could look into brands like Finn+Emma, Under the Nile, Burt Bees, Lamaze, Tenth and Pine or Soul Flower.

For more affordable certified organic options, the Little Planet line of Carter’s is 100% certified organic or Lamaze, and Burt Bees are brands to consider. (Hence, we have to say not a brand complete with Jamie’s adorable style, which is understandable why this brand is so famous).

Is Jamie Kay good quality?

Some believe Jamie Kay is a cult, and their claim for high quality is overrated. Still, Jamie Kay has a strong following of people who LOVE the brand, and Jamie Kay is the only apparel they buy for their clothing.

Perhaps it has to do with the different expectations from the quality that made one customer happy and another disappointed, or their quality is inconsistent.

Quite a few others say the quality of Jamie Kay has changed over the last couple of years and consider Jamie Kay now more like an expensive fast fashion that pushes out new designs frequently to try to get people to buy more of their limited collection, followed by another sale to make place for more stock which is not really in line for a brand who market their brand as sustainable.

Where does Jamie Kay ship to?

Jamie Kay ships its products globally and is an internationally recognised brand.

Is Jamie Kay worth it?

Without going into much detail, not everyone is impressed with Jamie Kay’s supposedly high-end quality products.

Still, Jamie Kay’s loyal followers have nothing other than excellent to say about this children’s clothing brand and would recommend it, and Jamie Kay’s followers are convinced their cute baby clothes are worth it.

Still, many customers have experienced changes in Jamie Kay’s quality over the last couple of years and find their quality underwhelming now and have moved on to other brands.

Final thoughts of Jamie Kay

The vintage designs of the prominently female brand Jamie Kays are adorable, and it is safe to say that the unique Jamie style of this New Zealand brand has a large following of exclusive Jamie Kay fan customers.

Still, not everyone loves this vintage New Zealand label or doesn’t love Jamie Kay anymore.

Quite a few people believe that Jamie Kay has changed over the last couple of years, and the company has changed direction and now represents a more expensive fast fashion brand.

Do you love Jamie Kay?